Visit Frisco

Founded in 2003, Visit Frisco, the official Destination Marketing Organization for the City of Frisco, has grown in tandem with the extensive growth of leisure travel, sports, and meeting facilities within the city. It’s our mission to generate a positive awareness of Frisco as a premier destination for meetings, sporting events, conventions, trade shows, leisure travel, and to positively impact the economic base of the City of Frisco. Official accreditation recognizing excellence and achievement was awarded in 2009 by the industry organization Destination's International.

Whether you’re a visitor, meeting planner or Frisco tourism business, we’re here to serve you. You’ll find that this website is filled with tons information, but please don’t hesitate to reach out should you need personal assistance.

Our Team

Whether you're planning a meeting, sports event or just looking to connect with the Frisco folks who know it…


Contact the Visit Frisco team for Frisco information, news and recommendations.

Frisco TPID

The Frisco TPID is designed to enhance Frisco’s performance as a visitor destination.