Date of Last Revision: 5/5/2021
This policy (“Policy") describes the privacy practices of Visit Frisco regarding information collected from visitors to the official Visit Frisco website, www.visitfrisco.com (the “Site”). This Policy applies only to the Site and does not extend to pages or sites beyond the immediate control of the City of Frisco or Visit Frisco.
This Policy tells you, among other things, what information we gather from you through our Site, how we may use or disclose that information, and our efforts to protect it.
Collection of Personal Information
User information is collected primarily to provide a more efficient Visit Frisco online experience, as well as new, updates and information to help Visit Frisco meet your needs.
We may request that you voluntarily supply us with personal information such as your home zip/postal code and other such information. By voluntarily providing personal information, you are consenting to the collection and use of your personal information in accordance with the terms of this Policy. We may obtain additional information about you from third party sources, such as service providers, vendors, social media sites and advertising agencies to provide you with more relevant information about our services.
You may choose not to use any service that requires the use of your personal information in a manner not described in this Policy. Your use of the Site, or any other Visit Frisco online services, will be considered to be your consent to the use of your personal information in the way described in this Policy.
Use of Information
The information we collect via the registration process on the Site is used to better serve your online needs. It is the policy of Visit Frisco not to sell, share, transfer, or rent to third parties any information you provide to Visit Frisco, through the use of the Site, without your written consent except as required by operation of the law or in compliance with legal authorities; provided, however Visit Frisco may share your personal information with certain third parties (“Target Third Parties”) without your written consent in order to further the purpose for which you voluntarily provide Visit Frisco with the information or as expressly provided below. For example, Visit Frisco engages third party information management service providers to help maintain efficient operations. Because such information management service providers may access our systems, such information management service providers may have access to your information. Visit Frisco does not transfer or relinquish ownership of information maintained about you within Visit Frisco systems and databases to such information management service providers but requires these information management service providers to sign confidentiality agreements to keep all confidential information and other proprietary information found in our systems confidential.
If you choose to receive information or to otherwise give us personal information, we may store some or all of that information and use it for marketing research and marketing purposes. The information is not collected for sale to third party marketers and we do not sell or distribute the information collected from the site for commercial marketing purposes. Visit Frisco is the owner of the information collected on this Site.
We use return e-mail addresses to answer the e-mail we receive. We may also use these e-mail addresses to communicate information to you regarding Site, regarding programs which may be of interest to you affiliated with Visit Frisco and to respond to queries. To make sure receive news, updates and information provided by Visit Frisco via e-mail, you may register at the Site. We may use non-identifying and aggregate information to better design our Site and we may share what we learn with our marketing and advertising agencies. We may choose to disclose all of the information we collect, to companies that perform services on our behalf, such as data processors, technical systems consultants and programmers and the advertising firms that we use to promote our Site. We may use the personal identifying information you provide to monitor usage and traffic-levels, analyze trends, administer the Site, track user movement, and gather broad demographic information for aggregate use. We may also use your information to contact you regarding improvements we can make to our Site and our services. Visit Frisco may also share aggregate information about our users with advertisers, sponsors and other third parties, though such summary information will not identify any specifics directly related to your identity. We may also provide analysis based on the information we collect, to our strategic alliance partners and other risk sharing partners. We will use your e-mail address to assist you if you forget your log-in information or if you subscribe to a topic you will be notified by e-mail when a reply is posted to that topic. We may also use your e-mail address to contact you directly regarding services, products or information that we believe might interest you. Only Visit Frisco (or agents working on behalf of Visit Frisco and under confidentiality agreements) will send you these direct mailings. If you do not want to receive such mailings, you can easily opt-out of receiving further marketing from Visit Frisco as provided in Choice/Opt Out below.
Except as provided in this Policy, we do not disclose any nonpublic personal information about you to anyone except as permitted by law.
You authorize us to disclose any information about you to law enforcement or other government officials as we, in our sole discretion, believe necessary or appropriate, in connection with an investigation of fraud, intellectual property infringements, violation of obligations to us under our Terms of Service or any other agreement or policy, or other illegal activity.
We will not sell, share, or rent this information to others in ways different from what is disclosed in this statement.
Sharing of Non-Public Personal Information
We reserve the right to, without notice to you, share non-public personal information with companies that work for us for the sole purpose of providing you with valuable services you've requested or already have through the Site. These companies may assist us in fulfilling your requests or processing your transactions. Except as otherwise provided above, we will only share information with companies that work for us to provide marketing and other services or services related to planning of an event in our region in response to your communications with the Site. We may also share the information with non-affiliated persons and entities with whom we have entered into a joint marketing agreement, where we together market either our services or products and services of our marketing partner. These companies are contractually forbidden from disclosing or using our customer information other than to carry out the purposes for which the information was disclosed. These companies are in no way authorized to sell, rent or trade your personal information. While there are such contractual obligations in place, we cannot and do not guarantee that a third party could breach its obligation and use your non-public personal information in a way contrary to our policy.
We may disclose information, including non-public personal information, in special cases when we have a good faith belief that such action is necessary to: (a) conform to legal requirements or comply with the legal process such as, but not limited to situations when we are required to do so by federal, state or local laws and regulations or when we receive a subpoena or are ordered by a court to do so; (b) protect and defend our rights; or (c) act to protect the interests of our users or others.
Collection and Use of IP Addresses
We may use IP addresses to analyze trends, administer the Site, track user's movement, and gather broad demographic information for aggregate use. IP addresses are not linked to personally identifiable information. Please see Collection of Personal Information and Use of Information for more information.
On this website, we collect demographic data from Google's Interest-based advertising with Google Analytics. Visitors can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Ads Settings. Google Analytics' opt-out browser add-on is available at https://tools.google.com/dlpage/gaoptout/.
Privacy on Public Forums
This Site may make chat rooms, forums, and message boards available to its users. Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information Such information may be disseminated or used by Visit Frisco or its affiliates for any purpose whatsoever, including, but not limited to, marketing related to attracting conventions and visitors to the Frisco area.
Surveys & Contests
From time-to-time our Site may request information from users via surveys or contests. Participation in these surveys or contests is completely voluntary and the user; therefore, has a choice whether or not to disclose this information. Information requested may include contact information (such as name and shipping address), and demographic information (such as zip code, age level). Survey information will be used for purposes of monitoring or improving the use and satisfaction of the Site.
E-Mail Communication from Visit Frisco
You will only receive e-mail from Visit Frisco if you have registered for one of our mailing lists or otherwise provided your email address to us. If you are currently on our list and do not wish to receive further information from us, click here. To sign up for news, updates and information from Visit Frisco via e-mail, click here.
We offer free, electronic newsletters, updates and e-mail reminders as a service to our registrants, based upon your voluntary subscription. You will only receive an electronic newsletter if you have requested it (opted-in). We do not share our mailing lists with any third parties, including advertisers or partners.
Social Media and #YesVisitFrisco
If you have made public posts from your social media accounts that include our specialized hashtags (eg. #FriscoTX, #VisitFriscoTX, #SportsCityUSA, #iHeartFrisco) or have directly tagged our channels (@VisitFriscoTX), we may collect and use the information in those posts and re-share with the user's permission.
If you receive a direct message or comment from us requesting rights to use the photo, below are some FAQs associated with that request:
Why is Visit Frisco asking for rights to my photo or video?
Your photo/video is a great representation of what Frisco has to offer and we would love to re-share it in hopes it inspires others to want to visit Frisco.
Where and how will you use the photo or video?
Your photo/video may be used in the following ways:
- On Visit Frisco’s owned social media channels (Instagram, Facebook, Twitter and Pinterest).
- On visitfrisco.com
- In the iHeartFrisco blog, iheartfrisco.com
Will my photo or video definitely be used?
Plans change and evolve, so we may not use it when and where we had originally intended.
Will you give credit?
Absolutely. We will give you credit by including your @ username or name in the social media post caption.
Abuse of Terms of Service Agreement
We have the right to share your name and contact information with our attorneys and law enforcement officials, if needed, in the event we believe you have breached our Terms of Service Agreement.
You may, of course, decline to submit personally identifiable information through the Site, in which case Visit Frisco may not be able to provide certain services to you.
If you prefer that we not disclose nonpublic personal information about you to nonaffiliated third parties, you may opt out of those disclosures; that is, you may direct us not to make those disclosures (other than disclosures permitted by law). If you receive communications from us that you do not want to receive, you can opt out from receiving these communications, by specifically telling us to stop sending them to you. We will generally be able to give effect to your withdrawal on 30 days' notice. If you wish to opt out of disclosures to nonaffiliated third parties, you may e-mail your request to Visit Frisco at firstname.lastname@example.org.
This website takes every reasonable precaution to protect our users' information.
It should be noted that information you elect to post our the Site, e-mails and other information you send to us, except that which you send us on a secure page, is not encrypted and such transmissions cannot be considered a secure means of transmitting sensitive information. Visit Frisco will never ask you to submit your financial data, such as your credit card account numbers, via e-mail. IF YOU RECEIVE AN E-MAIL REQUESTING THAT YOU FORWARD INFORMATION OF THIS NATURE BY E-MAIL, PLEASE CONTACT US DIRECTLY AT email@example.com. DO NOT REPLY DIRECTLY TO THE E-MAIL. You should be aware of the limitations of security, authentication, encryption, and privacy measures used in connection with the Internet and that any information you transmit through the Site may be damaged, corrupted, “sniffed” and/or accessed by another person without your permission. Regardless of the precautions taken by you or by us, “perfect security” does not exist on the Internet. We cannot ensure or warrant the ultimate security of any information you transmit.
The Site may contain links to other sites. Please be aware that Visit Frisco may not be responsible for content or the privacy practices of such other sites. We encourage our users to be aware when they leave our Site and recommend that they read the privacy statements of each and every website they visit. This Policy applies solely to information collected by this Site.
Age Restrictions; Children's Privacy
This Site is not directed at children under the age of 13 and does not knowingly collect personal information from children under the age of 13. If Visit Frisco obtains actual knowledge that it has obtained personal information about a child under the age of 13, that information is immediately and permanently deleted from our records.
If you have a comment, question or request, or if you need to contact Visit Frisco for any other reason, there are two easy ways to do so.
- U.S. Mail:
- Visit Frisco
6801 Gaylord Parkway, Ste. 401
Frisco, Texas 75034
- Visit Frisco
Acceptance of Privacy Statement