The cornerstone of The Star development is Ford Center, a state-of-the-art, 12,000-seat indoor multi-use event center. Ford Center hosts Friday Night Lights for Frisco high school football teams, serves as the indoor practice facility for the Dallas Cowboys, as well as hosts a variety of other athletic, entertainment and private events.
“When we were looking to build a new practice facility, we considered a lot of different locations,” said Stephen Jones, executive vice president, chief operating officer and director of player personnel for the Dallas Cowboys. “Frisco is not only friendly to sports but also to business. For us, this public-private partnership has been a great return. With Frisco’s vision and its leaders’ commitment to sticking to that vision, they’ve turned Frisco into one of the most vibrant communities in the U.S.”
Through the partnership, Frisco Independent School District, which invested $30 million in the project, found a home for high school football, cheerleading, lacrosse and other sports, as well as band.
The Cowboys have also partnered with Frisco schools to promote careers in sports by giving students firsthand knowledge of the behind-the-scenes workings of a professional team.
Interested in seeing the home of America's Team? You can in Frisco.