Follow in the Footsteps of America’s Sweethearts: A Fan’s Guide to Frisco, Texas
If you’ve been swept up in the energy, heart, and sparkle of America’s Sweethearts, you’re not alone. The hit Netflix series follows the Dallas Cowboys Cheerleaders through auditions and the 2025 season — and along the way, you’ll spot a number of iconic Frisco locations that showcase the spirit, style, and entertainment our city is known for. With the rise of “set‑jetting,” fans are traveling to experience the real places they’ve seen on-screen, and in Frisco, those filming locations just happen to be some of the best spots to explore, dine, shop, and stay.
Whether you’re planning a weekend getaway or building a full itinerary inspired by the show, here’s your guide to experiencing Frisco like a DCC.
Explore the Filming Locations: Must‑See Spots in Frisco
The Star in Frisco
The heartbeat of the Dallas Cowboys and a major backdrop of the series, The Star is a 91‑acre campus that includes the Dallas Cowboys World Headquarters, Ford Center, Tostitos Championship Plaza, and an incredible lineup of dining, shopping, and entertainment options. Visitors can take a guided tour, snap photos on the iconic turf, or simply enjoy the vibrant atmosphere that the cheerleaders know well from training, events, and media shoots.
Tip: Grab a guided tour ticket online, park for free, and remember the clear bag policy
The Star District
Just steps from Ford Center is The Star District, a walkable hub of restaurants, specialty shops, events, and patios perfect for people watching or pretending you’re part of the cast for a day. Restaurants include Ascension, Cane Rosso, Dee Lincoln Prime, Dee's Table, Heirloom Haul, La Parisienne French Bistro, Lombardi Cucina Italiana, Mi Cocina, Musume, Neighborhood Services, Rachel's Kitchen, Roti Grill, Sidecar Social, Snowbird Cocktail Lounge & Kitchen, The Common Table, The Glen, The Monarch Stag, Tupelo Honey Southern Kitchen & Bar, and Wabi House. Nightlife spots include Concrete Cowboy and Pete's Dueling Piano Bar.
Shopping and experiences in the district range from Crav Co, Cards in a Box, Dallas Cowboys Pro Shop, Flea Style, Formula Wellness, Hiatus Day Spa & Med Spa, J. Hilburn, Lucchese, Luxe Eyewear, Tangerine Salon, The Gents Place. It’s energetic, stylish, and filled with local flavor, making it a go‑to stop for America’s Sweethearts fans.
Tips: Free parking, walkable, and find The Huddle art piece and the replica field on the plaza for very great picture opportunities
Dallas Cowboys Christmas Spectacular
If you saw the dazzling holiday scenes in the show, you can relive them at the Cowboys Christmas Spectacular, an annual tradition featuring music, lights, dancing, and community festivities on Tostitos Championship Plaza. Plan your holiday trip around it for an even more magical experience.
Tip: Shows are free and run Friday and Saturday nights in between Thanksgiving and Christmas, weather permitting
Stay in the Heart of the Action
Omni Frisco Hotel at The Star
As featured in America’s Sweethearts, the Omni at The Star is the ideal stay for anyone wanting to be surrounded by the energy of The Star. This luxury hotel offers modern rooms, a rooftop pool overlooking The Star District, onsite dining, and unbeatable proximity to all the Cowboys action.
Tip: Stay and play because so much is in walking distance, just step outside the lobby doors into Tostitos Plaza and The District
Looking for additional hotel options? VisitFrisco.com features a full list of places to stay from family‑friendly resorts to serene retreats near Frisco’s best attractions.
Eat Like a Cheerleader: Fan‑Favorite Dining Spots
The cheerleaders pop into several local restaurants during the show, and each one offers delicious bites and a fun, lively atmosphere perfect for fueling up between adventures.
Neighborhood Services
Located inside Omni Frisco Hotel at The Star, Neighborhood Services is a polished, yet cozy spot known for high‑quality classics and chef‑driven comfort food. It’s ideal for brunch, date night, or a celebratory dinner after exploring The Star.
Sidecar Social
A go‑to for entertainment, Sidecar Social combines great food with live music, oversized games, cocktails, and plenty of space to gather with friends. It’s a great hangout spot whether you're catching a game or continuing your America’s Sweethearts‑inspired day out.
Cane Rosso
If wood‑fired Neapolitan pizza is your love language, Cane Rosso delivers. Their fresh mozzarella, creative toppings, and warm atmosphere make it a favorite among locals and visitors alike.
Ascension Coffee
Looking to caffeinate before or after your DCC‑themed itinerary? Ascension Coffee is a sleek, friendly café offering artisan coffee, pastries, and a fresh all‑day menu in the heart of The Star District.
Shop the Spots You Saw On‑Screen
IKEA Frisco
An iconic stop in its own right, IKEA Frisco offers the ultimate shopping adventure. Whether you’re hunting for home décor with your Aussie mom, enjoying their classic Swedish meatballs, or simply browsing, it’s a fun addition to any Frisco itinerary.
Just next door to IKEA, Stonebriar Centre shopping mall is stocked with your favorite stores, plus a book store, movie theater, food court and more.
Plan Your DCC‑Inspired Getaway
Ready to walk where the cheerleaders walked, dine where they gathered, and feel the excitement of one of Texas’ most spirited cities? Frisco is the ultimate destination for fans of America’s Sweethearts and anyone who loves sports, style, and unforgettable experiences.
To build your perfect itinerary, explore more things to do, sign up for our email newsletter, and use our trip‑planning tool, Frankie, here on VisitFrisco.com.
We can’t wait to welcome you to Frisco, where big energy, bright lights, and unforgettable memories await!
