The Star is a 91-acre campus that incorporates the Dallas Cowboys World Headquarters, Tostitos Championship Plaza, Ford Center, The Star District, Omni Frisco Hotel, and Baylor Scott & White Sports Therapy & Research Center. Since moving to Frisco, we don’t just stop by The Star now and then; we practically live there. It’s safe to say that we are there at least five days a week because it offers so much. Here’s a quick glimpse of some of the best experiences offered at The Star. 

The Dallas Cowboys World Corporate Headquarters

The Dallas Cowboys World Corporate Headquarters was created to allow fans to connect with the team. There is a VIP Guided Tour that gives Cowboys fans a chance to experience the place where the Dallas Cowboys train and work 355 days of the year. Some highlights of the VIP Guided Tour include: Ford Center, War Room, Nike Star Walk, and the Super Bowl Memorabilia and Station. 

The War Room is where the NFL draft is conducted each year. It’s designed with superior technology and a fully interactive video wall. Can you imagine how many up-and-coming stars were introduced and fought for in that room? The Nike Star Walk is a collection of the 10 most significant milestones in Dallas Cowboys history, along with a display of the evolution of the team’s uniforms dating back to 1960.  

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During the tour, guests are given the opportunity to take photos, ask questions, and learn about the history of the Dallas Cowboys and other NFL teams. You’ll most likely catch a glimpse of several of the players during the tour since they can often be found working out at their private training room or around the halls of the Dallas Cowboys World Corporate Headquarters.

Tostitos Championship Plaza

Tostitos Championship Plaza serves as the heartbeat of The Star campus. Whether participating in activities on the Dallas Cowboys 50-yard replica turf field or making your way into one of the many events hosted in Ford Center, the Tostitos Championship Plaza is both interactive and engaging for all those visiting The Star. Families love to gather at the Tostitos Championship Plaza and can often be found tossing a football of their own on the special turf. 

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There are many family-friendly events that take place at Tostitos Championship Plaza, including Christmas at The Star. Christmas at The Star begins with the lighting of The Star’s 67-foot Christmas tree and leads into a holiday performance showcasing the Dallas Cowboys Cheerleaders, Dallas Cowboys Rhythm and Blue Dancers and Rookie Squad, Dallas Cowboys Drumline, mascot Rowdy, Santa, and special Dallas Cowboys guest appearances. With free parking and a free event, you don’t want to miss at least one night of Christmas at The Star. 

The Star District

The Star District is the perfect place to shop, dine, stay, and experience the Dallas Cowboys-themed campus. These are just a few highlights you can experience during a visit to The Star District. 


From casual dining to world-class cuisine, The Star District has it all. There are more than 20 restaurants, over 10 sports bars, and 8 patios. We’ve tried more than a handful of the dining establishments and return again and again. The below list is just the tip of the iceberg of experiences at The Star District. 

The Common Table

At The Common Table, you’ll find delicious food paired with a thoughtful selection of beer, wine, and cocktails in a laid-back vibe. The Common Table offers 24 craft beers on draft at all times and a selection of over 100 whiskeys, exquisite wines, and a craft cocktail program. The Bavarian Pretzel Bites and the Philly Cheese Steak Egg Rolls are great choices on the Happy Hour menu offered from 3-7 pm. Plus, they have free live music every Friday and Saturday starting at 10 pm. The most impressive reason to visit The Common Table is for their weekend brunch. If you can only have one meal at The Star, make it brunch at The Common Table. 

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City Works

City Works focuses on classic American food with a twist and an impressive selection of drinks in an upbeat, energetic atmosphere. They offer 90 craft beers on draft, pouring from 200+ taps across two floors as well as wine on tap. Visit during Happier Hours, between 3-6 pm, for ½ price bar bites, $5 select beers + well drinks, and $6 wine glasses. The Cheese Curds are a great bar bites option for Happier Hours and they pair well with just about any beer on tap. 

Cow Tipping Creamery

You can’t visit The Star without stopping at Cow Tipping Creamery. It’s an ice cream shop that specializes in soft serve ice cream along with unique, scratch-made ice cream toppings layered throughout their "stacker" sundaes. With rotating weekly special flavors, endless toppings combinations, shakes, and bubble waffle cones, there's always a reason to stop at Cow Tipping Creamery. 

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From the ultimate sports fans store to boutique shops and salons, The Star District offers plenty of shopping opportunities.

Flea Style

Flea Style is a 6,200-square foot retail emporium filled with handmade, vintage, and lifestyle goods created and collected by local and global artisans. Expect one-of-a-kind finds like clothing, accessories, home decor, art pieces, and jewelry. They also have a café for light bites.

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Lucchese at The Star

Texas-based Lucchese is a legendary bootmaker and iconic brand of the American West. Since 1883, Lucchese has been perfecting the art of great fitting boots. The invention of the twisted cone last unlocked the perfect fit for all-day comfort in cowboy boots. 



Omni Frisco Hotel at The Star

Omni Frisco Hotel at The Star features 300 beautifully appointed guest rooms and suites, 16-stories, grand and junior ballrooms and intimate spaces, 24,000 square feet of meeting space, dining and 24-hour room service, and recreational amenities including an outdoor pool and a 24-hour fitness center. 

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The ultimate experience at Omni Frisco is The Edge. Located on the fourth floor on the hotel, The Edge offers breathtaking views of the facility and a separate pool bar that is nestled within the building. On brisk evenings, guests can gather around the fire pits to enjoy the warm flicker of the fire and energetic vibe. The pool bar offers a beverage menu that includes inventive and refreshing, hand-crafted cocktails. This area also serves food inspired by the Caribbean Isles with a Texas twist. It is from The Edge that you can get a bird’s eye view of The Star and everything it has to offer. 


The Star is like a mini city in the heart of Frisco. Whether you’re making place for a date night, family excursion, guy’s or girl’s night out, or a Dallas Cowboys watch party, The Star has something for everyone.